Conservation in Action
Check out all of the ways Practically Eco is helping save wildlife with your help!
Atlantic Forest of Brazil
Photo credit: Durrell Wildlife Conservation Trust
Organization: Durrell Wildlife Conservation Trust - Rewild Carbon Program
Practically Eco is partnering with Rewild Carbon, Durrell Wildlife Conservation Trust’s impactful nature-based solution, to balance our carbon footprint as a business!
Rewild Carbon reduces carbon in the atmosphere by rewilding threatened ecosystems which are rich in wildlife. This colorful program has been designed together with local communities to benefit sustainable livelihoods.
The first Rewild Carbon project is in the Atlantic Forest of Brazil, which is one of the richest, most biodiverse and threatened habitats on the planet. Together with their local partners, Durrell are creating forest corridors which provide vital lifelines for wildlife.
As Practically Eco grows, we will continue to mitigate our impacts as much as we can. We will balance our business carbon footprint, including any future shipping and travel emissions as those components of our business roll out.
That means that you are helping to support conservation work in the wild when you buy a product or service from us!! Yahoooo!
We are Rewild Carbon’s first US partner and would love to help spread the word. To find out more about how your business can get involved, please reach out directly to them here!
Orangutans & Asian Hornbills
Organization: Association of Zoos & Aquariums (AZA) - SAFE PACT Pilot Program
(Saving Animals From Extinction - People Advancing Conservation Together)
Nicolette has partnered with the Orangutan & Asian Hornbill SAFE programs to integrate social sciences into conservation initiatives. For this project, Nicolette and 5 SAFE partners from different AZA zoos have teamed up to develop a toolkit that helps zoo staff purchase sustainably sourced wood tools.
After research around the most applicable, impactful, and probable behavior, the team chose wood tool procurement to target with zoo staff. Wood tools are often made with ramin dowels - a type of wood that is being harvested in both species’ geographic ranges throughout Asian rainforests. Reducing the demand for wood sourced from these areas will help to preserve these important forests.
Additional audience research was conducted to identify the barriers and benefits to purchasing sustainably sourced wood tools. Armed with this information, the team developed a toolkit, including a directory for procurement staff to easily reference when making purchasing decisions.
Pilot testing of the toolkit is scheduled for summer 2024. Once the toolkit is live, we will link it here!
North American Songbirds
Organization: North American Songbird SAFE (AZA) - Social Science Advisor
Nicolette has partnered with the North American Songbird (NAS) SAFE program as their social science advisor through the Social Science Research & Evaluation Scientific Advisory Group (SSRE SAG - whew, so many acronyms!!) where she is a steering committee member.
In this role, Nicolette is advising the SAFE program on their 5-year action plan (2024-2028) and helping to refine their goals and outputs utilizing social science best practices. The NAS SAFE is focusing on multiple initiatives over the next 5 years and want to define realistic and measurable goals to help reduce songbird deaths.
Integrating social sciences is a new endeavor for the NAS SAFE, like it is for many conservation organizations and efforts, and the program leaders are excited to be championing this new way of tackling complex environmental issues.